Automotive HMI Market Rising

  • Instrument cluster is expected to drive the global automotive HMI market.
  • The visual interface technology is estimated to be the largest market in the automotive HMI market.
  • Asia-Pacific is the largest market and North America is the fastest growing market in the automotive HMI market.

The focus on enhanced user experience and convenience features coupled with the rising demand for advanced technology is projected to drive the automotive HMI market. The growth in demand for connected vehicles and autonomous cars is expected to result in a rise in demand for HMI applications. It is consequently a major driver for the automotive HMI industry.

The Automotive HMI Market is projected to grow at a CAGR of 11.93%, to reach $28.13 billion by 2021.

Opportunities:

  • The advent of concept cars and electric vehicles in the automotive industry
  • Growth in mobility services
  • Integration of multiple technologies (Adaptive & Holistic HMI)
  • Increase in demand for autonomous vehicles

Key players in the automotive HMI market include Continental AG (Germany), Delphi Automotive PLC (U.K), Valeo S.A. (France), Synaptics Incorporated (U.S), Clarion co. Ltd (Japan), Magneti Marelli S.P.A (Italy), and Visteon Corp (U.S.), Luxoft Holding, Inc (Switzerland), and Altran Technologies SA (France).

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The integration of multiple technologies into a single system is commonly known as a holistic HMI solution. This system will help solve the complexity of different electronic systems by integrating them into a single system. This integration of multiple technologies into a single system offers a challenge for manufacturers of HMI and OEMs, as sizable R&D investments are required to redesign the vehicles’ HMI systems. The increase in the wide range availability of HMI solutions is also an important factor that is helping this segment to acquire the market share of the automotive HMI market.

Asia-Pacific was the largest regional automotive HMI market. An increase in disposable income in developing countries such as India and China and rising demand for premium as well as comfort features are the key growth drivers for the market in this region.

North America is the fastest-growing market in terms of value, dominated by the U.S., a key market for the automotive HMI in the region. As the North American automotive industry is one of the most advanced industries in the world, it houses major OEMs such as Ford Motors, General Motors, and Fiat-Chrysler Automotive.

HUD is the transparent image that is projected on the windshield of a car from the dashboard or on the transparent screen called combiner HUDs. This can include anything from the current speed, navigation, temperature, and others. This is a safety feature as the driver need not take his eyes away from the windshield.

It is the electronic instrument cluster or digital dashboard which displays the digital readout rather than analog gauge. They can be TFT displays with high-resolution automotive grade and ergonomic design. The instrument cluster has also gradually evolved from an analog to a fully digital instrument cluster.

The trend is further expected to continue with 3D instrument clusters being incorporated in premium vehicles. These systems are also incorporating other features like a navigation system and various other controls such as reconfigurable settings, advanced driver assistance system (ADAS) information display which was earlier not part of it. Thus, the instrument cluster segment is expected to have the highest market share in the automotive HMI.

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The visual interface segment of the automotive HMI market is estimated to have the largest market share, owing to factors such as innovations in consumer electronics systems, integration of major interfaces in display systems, and consumer preferences thereby promoting the growth of the visual interface market.

Automotive HMI Market, By Product 

  • Voice Control System
  • Central Display
  • Steering Mounted control
  • Instrument Cluster
  • Head-Up Display (HUD)
  • Rear Seat Entertainment (RSE)
  • Multifunction Switches

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Aaron Smith

I work at Markets And Markets as a Sr. Research Analyst. MarketsandMarkets is the world’s No. 2 firm in terms of annually published premium market research reports. Serving 1700 global fortune enterprises with more than 1200 premium studies in a year, M&M is catering to a multitude of clients across 8 different industrial verticals. We specialize in consulting assignments and business research across high growth markets, cutting edge technologies and newer applications. Our 850 fulltime analyst and SMEs at MarketsandMarkets are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors.


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