Rising Health Awareness Driving Anti-pollution Skincare Products Market

  • Increasing pollution levels, rising health awareness, and growth in per capita income to fuel demand for anti-pollution skincare products across the globe.
  • North America is expected to continue its dominance through the first half of the forecast period.
  • Face masks are analyzed to be the most preferred products to cover and protect skin from direct contact with pollutants present in air.

The Anti-pollution Skincare Products Market – Global Market Share, Trends, Analysis and Forecasts, 2020-2030 provides insights on key developments, sales network, business strategies, research & development activities, production and consumption, supply chain analysis, competitive landscape, and market composition analysis.

The industrialized and highly populated states such as California, Washington, Oregon and other east coast states are witnessing unhealthy to moderate air quality.

Increasing pollution levels, rising health awareness, and growth in per capita income to fuel demand for anti-pollution skincare products across the globe.

High Dependence on Fossil fuels and increase in urban population to garner anti-pollution skincare product demand.

Industrialization has resulted in bolstering urbanization of cities and increasing pollution levels. The air pollution has increased significantly during last decade owing to the growth of automotive industry and high dependence on fossil fuels for energy generation. This has increased the levels of volatile organic compounds (VOCs), polycyclic aromatic hydrocarbons (PAHs), Sulphur and Nitrogen oxides, particulate matter (PM), ozone (O3), and cigarette smoke and ultraviolet radiations (UV).

Exposure to these pollutants for a prolong duration results in severe effects on human body, particularly skin and eyes, thereby creating a demand for anti-pollution skincare products. The pollution levels across major industrialized countries such as China, India, Bangladesh and Saudi Arabia are among the severe across the globe with air quality degraded due to high presence of PM10 and PM2.5 pollutants generated from the burning of fossil fuels for manufacturing and transportation. The United States are also witnessing a significant rise in air pollution.

The industrialized and highly populated states such as California, Washington, Oregon and other east coast states are witnessing unhealthy to moderate air quality. These are anticipated to be the most demand generating geographies for anti-pollution skincare products in near future. With government initiative focused on cutting down the use of fossil fuels across Asia Pacific, Europe and North America, the pollution levels are anticipated to reduce, however, the time of impact of these activities is anticipated to be approximately a decade. As a result of which, the demand for anti-pollution skincare products is expected to ramp up during the forecast period.

Exposure to these pollutants for a prolong duration results in severe effects on human body, particularly skin and eyes, thereby creating a demand for anti-pollution skincare products.

Face masks to witness rise in adoption to reduce direct impact of air pollutants

The anti-pollution skincare products market is segmented based on product type, nature of products, sales channel, and geography. Based on product type, the market has been segmented into face masks, cleansers, moisturizers, creams, and others. Cleansers and moisturizers collectively dominated the anti-pollution skincare product market in 2018, primarily fueled by rise in demand from the female consumer group.

Face masks are analyzed to be the most preferred products to cover and protect skin from direct contact with pollutants present in air. Face masks are anticipated to be the fastest growing segment and are expected to witness a decent growth of 6.2% during the forecast period.

Organic Skincare products to bring traction to the global anti-pollution skincare product market

Based on nature of products, the anti-pollution skincare product market has been segmented into conventional and natural/organic. Conventional products has enjoyed a prolong domination over the market for over a decade. However, shifting consumer preference towards organic products fueled by changing lifestyle and rise in per capita income, is anticipated to drive demand for anti-pollution skincare products. North America is expected to continue its dominance through the first half of the forecast period. However, Asia Pacific is anticipated to take over market revenue generation during the latter half of the

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Avinash Singh

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