6 Pointers: Why Branding is Significant for Your Business

Branding is an essential practice used in marketing to make a company easily identifiable. It distinguishes that company from others by name, logo, and design. Branding represents the products and services offered by that company and sets them apart. Branding involves much more than company colors and a logo. It encompasses everything you say or do in your business. Every aspect of your business can be far-reaching and allows anyone to shape an impression of your business. That overall impression is your brand.

How to Develop A Winning Social Media Content Strategy

It is a competitive age and in every sphere, there is immense competition. If there is no competition, there is no actually no business. To prosper in business and making an impression on the minds of the consumers, social media has a key role to play. Thus, to thrive in business, adopting the right business strategy is imperative and one such significant business strategy is Social media content strategy. When adopted rightly, it can make a business flourish. The power of social media is immense.

Branding: The Vital Role It Plays In Uplifting Your Business

When you hear the word “Pepsi”, can you already imagine their red, white and blue sphere of a logo? When you hear the word “Garnier”, you instantly think of their easy yet catchy tagline “Take Care”. You also remember the color scheme of Dominos, because every time you walk in, all their employees are dressed alike and in that very color scheme. These are just a few out of the various examples of branding done right!

Rush is on to Get Pseudo Satellites into Space

Japanese company HAPSMobile successfully completed the second HAWK30 Solar HAPS test flight on October 23 from a NASA facility. The first flight was in the September. HAPSMobile plans to move the HAWK30 to the Hawaiian island of Lanai and is accelerating preparations to perform stratospheric test flights there by March 31, 2020 per their press release.

HAPSMobile is a subsidiary of SoftBank Corp. (TOKYO: 9434) and minority-owned by AeroVironment, Inc. (NASDAQ: AVAV), who is also an aircraft development partner for “HAWK30,” a solar-powered unmanned aircraft designed for stratospheric telecommunications platform systems that flies approximately 20kms into the stratosphere. The wing span of the HAWK30 is 78 meters.

Role of Putin’s Russia and BRICS Summit 2019

The 11th BRICS Summit will be held in Brasília, Brazil on November 13-14, 2019. This year’s BRICS slogan is “Economic Growth for an Innovative Future”. BRICS is the acronym coined for an association of five major emerging national economies: Brazil, Russia, India, China and South Africa. This year there will be two distinct differences:

1) Hightened security measures due to the unrest in South America. During the summit, the Brazilian military will be deployed to the area.

2) The partners from other nations will not be invited. Usually, partners are invited to the summit to ink trade deals and engage in additional open dialogue.

Top Certifications in Project Management

Have you ever wondered which Project Management certification course would be more appropriate for your career? In the current business environment, organizations rely on project managers to take up projects to increase productivity, reduce cost, eliminate waste, manage resources, and so on.

We bring you the top 10 Project Management certification in 2020. Make sure you select the right one for your career.

Using Humor to Resolve Conflict

So, this priest goes on safari, right? Yeah, I know. It’s a weird way to start an article. Stay with me though. The priest somehow gets lost and finds himself wandering the Serengeti. He’s walking and he’s walking, but he has no idea where he is. Suddenly, a huge lion bursts out from the overgrowth and begins to give chase. The priest runs as fast as his tired legs can carry him, but he doesn’t get far.

Albertsons Bonds, Short Term, High Yield, Fixed Income Investment, Yielding 8% YTM

This week, Durig takes another look at the number two grocer in the United States. Albertsons has made a significant turnaround in the past few years after its purchase of Safeway stores in early 2015. With its most recent quarterly results, the company has now logged seven consecutive quarters of identical store sales growth. In addition, the company’s online grocery sales grew by 40% year-over-year, a massive win for this traditional brick and mortar retailer. (Other results from its Q2 results, see bullets above)

Choose Professional Website Design for Seamless Service and Layout

Web design has an important role to play for every online-based business. For powerful and effective website design, you need to take a few things into consideration. The most important thing is the visual appeal. When a website is developed or designed, it must look visually appealing. If a business website is visually appealing, it can potentially fetch more customers or website visitors. The second most important thing is to make the website simplistic so that visitors can find the options easily. When visitors struggle to find the various website options or features or menus, it gets extremely difficult for the website owner to make money through such a website.

Lufthansa Loses Legal Battle, Cancels 1,300 Flights

Gеrmаn airline Lufthansa has dесіdеd tо саnсеl 1,300 flіghtѕ scheduled fоr Thurѕdау аnd Friday, due tо a two-day strike by pilots and cabin crew. Thе airline announced an exceptional schedule of flights on Wednesday ѕсhеdulеd for thе nеxt two dауѕ, including canceling 700 flights оn Thurѕdау аnd 600 flіghtѕ оn Frіdау. The Lufthansa Grоuр was ѕсhеdulеd tо tаkе 6,000 flights оvеr the nеxt twо dауѕ.

Does Your Business Need an eCommerce Mobile App?

According to studies, the total population of the world is around 7.676 billion and the number of mobile users is more than 5 billion. The storm of smartphone has taken the eCommerce world completely. There is no such region left where mobile apps haven’t made their impact. From online shopping to using social media apps for hours the users are spending more time on mobile apps. That’s why majority of enterprises started investing their money in mobile app development.

5 Benefits of Teamwork in Your Company

Teamwork has the potential to keep your organization strong and competitive. It helps your business to stay focused on delivering mission-critical projects to your global clients and enjoy a win-win situation, overcoming all business challenges.

According to an article published on Inc.com, collaboration helps in achieving a common goal for growth and expansion. When the teammates in your company identify a common and focused business objective, such as acquiring leads converting them into loyal customers, enhancing profits, or taking an initiative in a new product launch, there is nothing like it. All team members work hard to achieve that goal.

Where to Find Jobs in Argentina? Try the Freelance Gigs Profession selling your Services in the Untied States and don’t leave your house.

With the Argentina economy in a tailspin, we’ve seen the second largest one day stock drop combined with a 25% collapse of the Argentinian peso.  So where will the good jobs be for the future of Argentina? The unemployment rate was 9.48% in 2018, and that was before the big currency and stock market crash.  To make matter worse, the GDP per capita is only $14,401.97.

Accelerate Your Business with High Performance Computing (HPC)

Your business has the talent, expertise and potential to achieve great results and your IT infrastructure’s computing power should never limit that. To grow your business beyond the ordinary and to instead drive innovation to new levels, you can’t rely on traditional data center infrastructure. High Performance computing (HPC) systems are being deployed across many areas of business at companies across the globe to handle demanding workloads, provide big data and analytics solutions, and maximize business growth.

Saudi Aramco to Make Largest IPO in History

Thе Sаudі Cаріtаl Mаrkеt Authоrіtу (CMA) said оn Sunday іt hаd аррrоvеd a request by thе Sаudі Arаbіаn Oіl Company (Arаmсо) to rеgіѕtеr аnd put part of its ѕhаrеѕ fоr рublіс ѕubѕсrірtіоn оn November 10 for lіѕtіng. Sаudі Arаmсо Chаіrmаn Yasir al-Rumayyan аnnоunсеd that thеrе аrе nо сurrеnt рlаnѕ tо рut thе ѕhаrеѕ of Sаudі оіl gіаnt on a global ѕtосk еxсhаngе after Aramco confirmed its іntеntіоn tо ѕеll shares іn thе lосаl mаrkеt only. Currеntlу, Tаdаwul is оnlу subscribed tо thе Saudi dоmеѕtіс mаrkеt.

Virtualizing HPC Throughput Computing Environments

High Performance Computing (HPC) workloads have traditionally been run only on bare-metal, unvirtualized hardware. However, performance of these highly parallel technical workloads has increased dramatically over the last decade with the introduction of increasingly sophisticated hardware support for virtualization, enabling organizations to begin to embrace the numerous benefits that a virtualization platform can offer.

Software-Defined Storage — Opportunities for the Enterprise

IDC believes that software-defined storage (SDS) continues to transform IT deployment and consumption of storage resources. For enterprises, SDS is really an on-ramp to deploying a hybrid cloud — one that allows a metered on-demand consumption of private and public cloud resources. Deploying SDS therefore is not a question of “if” but a question of “when.”

Why a Fiduciary?

In this article, Durig explores what it means to be a fiduciary, benefits of working with one, and their fundamental differences from other types of financial professionals.

What is a Fiduciary?

Registered Financial Advisors are fiduciaries, and are held to a much higher and completely different standard of care for their clients than other types of financial professionals. A fiduciary must always act in their clients best interests.

Hybrid Cloud: Realize the Benefits

Many companies are exploring a hybrid cloud model that combines the best of both public and private hosting strategies. But they struggle to master the significant technical challenges, including data security, user access, system bridges and interfaces, and regulatory compliance. Two acknowledged technology leaders, Hitachi Vantara and VMware, have joined forces to help companies address these challenges, simply and cost-effectively.

Importance of Effective Communication in the Workplace

Ineffective communication can lead to the failure of a project and even closure of a process or an organization. Communication is very crucial at work. A superior should be able to communicate effectively with their team members. The communication gap at work can lead to chaos, delay in projects or work on time, prioritizing secondary work instead of the primary work, and misleading the team from their core objectives. It is crucial as a leader to have excellent communication skills and to give out clear messages.

Best Practices for Deploying Microsoft SQL Server on AWS

This whitepaper focuses on best practices to attain the most value for the least cost when running Microsoft SQL Server on the AWS platform. Although for many general purpose use cases, Amazon Relational Database Service (Amazon RDS) for Microsoft SQL Server provides an easy and quick solution, in this paper we focus on scenarios where you need to push the limits to satisfy your special requirements.

Gender Pay Gap – The Shameful Reality

As compared to women, the participation of men is much higher in the labor market. As per the International Labor Organization (ILO), most of the countries have a difference in women and men work force. However, since the last 30 years, there has been a rise in the women workforce. More and more women are climbing up the career ladder. They are competitive, ambitious, and strong-headed career-oriented women. However, the women in managerial positions are only at 34%, which is a huge alarming gap. Even though they have academic qualifications and skills at par with their male counterparts, there is a disparity in the number of women in manager positions as compared to men. It’s quite shocking to know that there is gender inequality in every sector.

Will Voice Search Impact SEO?

If I ask my mobile about the weather forecast, it will give me an update on the weather condition. I may not even have to look at my screen. Isn’t it amazing that technology is changing so rapidly? A few years back, we had to type to look for information. We no longer have to use keypads anymore. We can get any information like traffic insights, cooking recipes, shops nearby, or any information without actually typing on our phones. Amazon’s Alexa, iPhone’s Siri, Microsoft Cortana, and Google Assistance has already changed the way voice-based applications work. So will this have an impact on SEO?

Digital Marketing Trends to Pay Attention to in 2020

Businesses that fail to market themselves effectively rarely survive for long. And to succeed in the modern marketplace, that means turning to digital marketing; the latest online promotional tools, advertising solutions, and marketing resources can help you attract the attention and interest of consumers who would be interested in your products. From established tools like search engine optimization (SEO) to the latest advances in AI or voice search, the top tech-savvy marketing trends of the coming year can provide businesses with a range of resources that could end up making quite a difference.

Apps Infected with Adware Downloaded over 8 Million Times

A hacker has published dozens of apps bundled with adware on Google Play Store that have been downloaded over 8 million times. This is according to a recent research report published by ESET.

The security firm has so far identified 42 apps that have been running undetected for over a year now. Twenty-one had been previously reported and removed by Google, but are still available via third-party app download sites.

Cobb Electric Membership Corporation Makes the Transition to All Flash for Primary Storage

All-flash arrays (AFAs) have rapidly grown to become a major segment of the external enterprise storage market, generating $2.55 billion in revenue in 2015. Flash storage brings many benefits, including very low latencies and high throughput that is consistent with heavy and/or highly burstable workloads, reduced energy costs, increased storage density for effective storage capacity, and improved server efficiencies (due to its ability to drive significantly higher CPU utilization in application and database servers).

Cloud-based Data Protection for Endpoints and Cloud Apps

Workforce mobility today is an essential part of any business, but it creates a number of challenges for IT. Data spread across devices and cloud services, unpredictable schedules, and varied network connections all complicate efforts to protect and govern enterprise information. With inSync, companies can protect their data stored in the cloud or on mobile devices while also addressing rising compliance and legal needs.

Dividend Aristocrats: Income Stability and Growth Over Time

A review and performance recap of Durig’s highly successful Dividend Aristocrats Portfolio that also compares the portfolio to another aristocratic dividend portfolio. The Dividend Aristocrats Portfolio was also designed with income stability in mind, maintaining investment focus on only higher quality blue chip companies known as “Aristocrats.”

(all performance reported net of fee, as of 10-18-19)

October Performance Highlights

  • Average Dividend Yield of 3.51%
  • Lifetime return of 9.44%
  • Excess Return of 3.27% (vs. benchmark)*
  • Alpha of 7.95 (vs. benchmark*)
  • Beta of 0.18 (vs. benchmark*)

5 Strategies to Avoid Business Partnership Disputes

One of the easiest ways when it comes to structuring a business and getting additional funds and a mix of skills is through partnership. Starting a company as partners is advantageous in several ways since people working together towards a shared goal are more productive than a single person.

Though having all these advantages, a partnership is also at risk of disagreements no matter how big or small the business may be. There are a lot of reasons why disagreements emerge; hence, the best solution for partnership disagreements is avoiding them rather than solving them. Below are some of the ways of preventing partnership disputes.

Government of Bermuda Accepts Tax Payments in USDC Stablecoin

Bermuda has become the first country in the world to formally accept tax payments in the USD Coin (USDC) cryptocurrency. According to a press release issued by Circle, the development is part of a new initiative by the government to support USD-based stablecoins. The USDC digital currency is backed by both Circle and Coinbase. One USD Coin has the equivalent value of one dollar.

Salesforce – Einstein Analytics

Most of us may have heard of Salesforce in our organizations. We may have even worked on the Salesforce tool. So, what is the buzz about Salesforce?

Salesforce is the pioneer in using cloud technology in the CRM system. It is a popular and leading customer relationship management (CRM) tool used by many organizations. It is so popular and user-friendly that it is used by start-ups as well as fortune 500 companies. When Salesforce was launched, it started as a tool that people in sales used to track their accounts, opportunities, leads, and financial information. It helped to create projections and follow up with their customers. Today, it is used in various industries to track their customer interactions, predictions, analytics, reports, and to manage customer accounts and information.

ITIL V4 and Its Integration in Today’s Business World

Businesses have undergone significant developments in the last couple of decades. The dynamics of doing business, whether it is marketing products and services, advertising, and selling products and services, everything that we traditionally followed has changed. The enormous transformation in the business world has led to most organizations embracing agile framework, lean methodologies, changes in the infrastructure, and not to forget the wide acceptance of the digital business model. The constant changes in the business environment have led to advancements in the IT Service Management purview.

Intelligent Data Management for the Hyper-Available Enterprise

Server virtualization strengthens IT production environments … but only if the data protection environment is strengthened as well. Fortunately, organizations are prioritizing that effort. At 33% of the IT organizations surveyed by ESG, increasing their use of server virtualization has been earmarked for significant investment in data center modernization efforts for 2018 and beyond. And 31% of the surveyed IT managers told ESG that improving data backup and recovery is a significant investment area for them as well.

Dogs of the S&P 500: Over 4.5% Income with Strong Historical Performance

A benchmark performance review of Durig’s unique Dogs of the S&P 500 Portfolio that examines the income benefit the portfolio can provide, also exploring some of the achievements the portfolio has had in lifetime performance.

October Performance Highlights

  • Average Current Dividend Yield of 4.68%
  • Year-to-Date Return of 20.38%
  • Trailing 1 Year Return of 17.63%
  • Annualized Lifetime Return of 10.41%
  • Alpha of 1.69 (vs Benchmark*)
  • Beta of 0.72 (vs Benchmark*)