In late December 2020, China’s State Administration for Market Regulation announced that they have launched an antitrust investigation against Chinese tech giant Alibaba, whose “pick one” policy has received multiple complaints from its competitors over the years.
The “Pick one” policy dates back to 2013 when Alibaba forced online-shop owners to choose only one place to run their business: either they close their shops on Tmall and Taobao, Alibaba’s own platforms, or they exit all other platforms, especially JD, the second biggest platform at that time. Since 2017, JD has been suing Alibaba for its unreasonable policy.