The need to define the strategies related to marketing is shaping the Geomarketing Market 2020. The information & communication technology industry reports are created by Market Research Future, which centers on market choices for expansion. A 24.8% CAGR is expected to define the evolution of the market in the forecast period.
Geomarketing is an innovative solution in the field of digital marketing that enables enterprises to deliver personalized advertisement contents to their customers based on analysis of their location data. The solution enables them to locate their customers and analyze their past movements across different locations.
The combination of communication and work collaboration technologies for enterprises, to be used in a single communication interface is termed as unified communication and collaboration. Major IT service vendors are providing their voice and communication services to a large number of enterprises across the globe.